The NFL Takes You Behind The Scenes: Kendrick Lamar’s Historic Halftime Show; Now Streaming On YouTube

On February 9, Kendrick Lamar made history as the first-ever solo rapper to headline the Super Bowl halftime show. The 22-time Grammy Award-winning rapper delivered an electrifying performance at the Super Bowl 59 Halftime Show Presented by Apple Music, with hits including a GNX teaser, “squabble up,” “HUMBLE.,” “peekaboo,” “All The Stars,” “Not Like Us,” and “tv off.” Lamar’s eclectic and culturally rich halftime show featured Academy Award winner Samuel L. Jackson, Grammy Award-winning artist SZA, Olympic gold medalist Serena Williams, and the acclaimed Grammy Award-winning producer MUSTAAAAARD

His show quickly became the most-watched halftime show in history, drawing a whopping 133.5 million viewers, as reported by Billboard. Lamar’s performance also reignited interest in his previous chart-topping albums, with DAMN. and good kid, m.A.A.d city soaring into the top 10 of the Billboard 200, while GNX eventually claimed the number one spot. 

Now, the NFL invites fans to go behind the scenes and witness the talent and craftsmanship that brought this history-making halftime show to life. From stage design and production to choreography and rehearsals, the documentary offers an exclusive, close-up look at the planning and execution behind one of the biggest nights in sports and music history.

Watch the documentary now, streaming exclusively on the NFL’s YouTube channel.

- Dominique Young

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